Meet the business broker putting you first

Our experienced team has seen firsthand the way traditional business brokers can leave their clients hanging or in the dark on decisions. Baton adds humanity to the selling process, and we get results.

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Value and expertise at every stage of the sale

It’s important to us that you get the most value to your hard-earned dollar, at each stage of the selling process. Here are just a few of the highlights.

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    Professionally written and designed marketing assets (Value: $500).

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    Designed and prepared deal Data Room (Value: $250 / month)

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    Feature on the Baton listing site (Value: $150)

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    Discrete outreach to relevant competitors (Value: $750)

Show me the process

Get a detailed preview of our fee structure and selling process

Meet Baton’s Business Brokers

Here to help you find the right buyer, within 10% of your asking price, and answer any questions you have along the way.

Paul Cronin
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Paul Cronin

Paul Cronin boasts 30+ years in sales, management, consulting, and entrepreneurship. He owned 3 businesses - data analytics, golf training, and exit planning. With M&A involvement since 2009, he joined True North Advisors Group in 2021. Notably, he grew Eden Toys from small to $100M, serving major retailers. A skilled speaker, he presented at Harvard Business School and others. Paul holds a Bachelor of Science degree from Northeastern University.

Talk to us about selling

From our happy sellers

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Find out your business’s worth and what selling looks like for you.
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Find out your business’s worth and what selling looks like for you.

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